More Chalk

Summary

More Chalk is a brand that helps people achieve balance in their lives through movement. I worked on the brand strategy and logo concept to ensure that the new identity was visually appealing, reflective of the brand's values, while being unique and memorable.

Client

Ornagh Reaney

Deliverables

Visual identity

Brand style guide

Website adjustments & suggestions

Social media graphics

Branding · Visual Identity· Social MEdia

Branding · Visual Identity · Social Media

Branding · Visual Identity· Social MEdia

Challenge

More Chalk needed a new brand identity that captured their core values of balance, movement, strength, and flow. The challenge was to create a visually appealing, modern, and sophisticated design that would resonate with their audience and elevate their brand image.

Solution

I developed a brand strategy and logo concept inspired by the human body in motion, embodying energy, vitality, and balance. This unique and memorable visual identity aligns seamlessly with More Chalk’s mission, setting a strong foundation for their growth and impact.